Most of your unhappy customers
leave without a word.

nostos watches every customer signal, including purchase patterns, delivery experience, and WhatsApp messages, and automatically intervenes before they disappear. You keep the customers you paid to acquire.

Start free (no credit card) Explore full demo →
locked on risk →
1-click recovery
silent churn clues
nostos · Live Retention Engine
Signal Radar Active
At Risk
8 Customers
Revenue at Stake
₹61,200
Recovered This Month
₹38,400
Priya Sharma Score 18
Cadence +17d Delay 8d Angry WhatsApp msg
Arjun Mehta Score 24
Cadence +8d Delay 6d
Meera Krishnan ✓ Recovered
WhatsApp recovery link clicked · Ordered 2 days later
+₹3,200
recovered straight
back to your bank ↑
80%
of churned customers leave silently with no complaint or warning
5×
cheaper to keep an existing customer than acquire a new one
₹800
average CAC for Indian D2C, wasted if they never return

How it works

Three signals.
One health score.
Zero guesswork.

nostos monitors every customer across three dimensions simultaneously. When signals stack up, it acts automatically.

Signal 01
📦

Purchase cadence

Every customer has a buying rhythm. When they break it (5 days, 10 days, 30 days overdue), nostos knows before you do and starts watching.

Signal 02
🚚

Delivery experience

A 6-day delay on someone's first order is a churn signal. nostos connects delivery data to customer risk, automatically adjusting the score the moment something goes wrong.

Signal 03
💬

Sentiment intelligence

"Bhaiya order kab aayega 😤" is a churn signal. Our AI reads WhatsApp messages, Instagram DMs, and emails in Hinglish, knowing when a customer is frustrated before they leave.


CAC Recovery Simulator

Calculate how much margin
you're bleeding right now.

Most D2C brands spend fortunes acquiring users, losing money on Order 1 without ever reaching the break-even repeat threshold.

nostos · Unit Economics & Churn Recovery Simulator
Live Math Engine Active
2,000
₹2,000
₹800
55%
15%
High CAC Sensitivity

On Order 1, your gross margin is ₹1,100. After paying ₹800 CAC, you retain +₹300.

You break even on CAC after 1 repeat order. Every repeat after that is pure profit.
Estimated Silent Margin Lost to Churn
₹18,70,000 / mo
Across your 1,700 customers who didn't return this month.
Recoverable with nostos →
* 25% Recovery Benchmark
+₹4,67,500 / month
Equates to 425 extra high-margin orders rescued from silent churn without spending a single rupee more on ads.
That's roughly the cost of one full-time employee you could hire, or 3 months of ad spend — recovered from customers you already have.
* Based on industry average — your actual recovery will vary based on product cadence and gross margins.
See this for my actual brand data — free →

What nostos reads

Every channel.
Every signal.

WhatsApp

Reads the frustration between the lines

Most unhappy customers don't email complaints; they message on WhatsApp. nostos classifies every inbound message as a logistics complaint, product issue, or general venting in Hinglish.

Customer: "yaar ye order kb aayega 10 din ho gaye 😤"
nostos: logistics_complaint · score 0.82 · health −15
Shopify

Knows when buying patterns break

nostos connects to your Shopify store and tracks every customer's purchase rhythm. The moment someone goes quiet past their normal cycle, the health score starts dropping.

Arjun Mehta (cadence: 30d)
Days since last order: 47 · penalty: −35pts
Instagram

Catches public complaints before they spread

A frustrated customer who comments on your post is a churn signal and a PR risk. nostos monitors Instagram comments and DMs for brand mentions and negative signals.

@priyasharma: "received wrong product 😭 @yourbrand"
nostos: product_complaint · flagged for immediate action
Website

Sees high-intent customers who didn't buy

A customer who visited your site 4 times this week and didn't purchase is not churned; they're considering. nostos catches them at the right moment with the right nudge.

Riya Patel · 4 visits · 2 product views · 0 orders
nostos: high-intent · trigger: gentle reminder offer

Built for India.
Not bolted on.

Every other retention tool was built for Western e-commerce and adapted for India. nostos was built for Indian D2C from day one.

What you get nostos 14-Day Free Trial WebEngage from ₹25,000/mo Klaviyo from ₹3,800/mo Custom Prompts / LLMs from ₹1,600/mo + hours
Hinglish WhatsApp sentiment
Understands "bhaiya order kab aayega 😤"
✓ ✗ ✗ Manual Copy/Paste
Three-signal churn scoring
Cadence + delivery + sentiment combined
✓ Partial ✗ ✗
Auto recovery messages
Personalised from founder, sent automatically
✓ ✓ ✓ ✗
Instagram DM monitoring
Reads brand mentions and complaints
✓ ✗ ✗ ✗
Shopify native integration
Real-time order webhooks, no export needed
✓ ✓ ✓ ✗
Revenue recovered tracking
See exactly what nostos earned you
✓ Partial ✗ ✗
Setup time
From signup to first churn alert
10 min 3 months 2 months Daily manual work
Starting price
Per month
Free Trial ₹25,000+ ₹3,800+ ₹1,600 + Your time

Pricing

Pays for itself
in the first week.

If nostos recovers 2 customers a month, it's already profitable. Everything after that is pure upside.

Free Trial
14 days · up to 1,000 customers scanned
₹0
no credit card required
  • Scan up to 1,000 customers
  • Full churn alerts dashboard
  • Health scores for every customer
  • Purchase cadence tracking
  • Delivery signal monitoring
  • WhatsApp sentiment (50 messages)
  • 3 recovery messages generated
  • Auto-send (manual review only)
  • Revenue recovered dashboard
After 14 days your dashboard becomes read-only. Your data stays safe, and you can upgrade anytime to reactivate it.
Start free. No card needed.
Scale
Unlimited customers
₹14,999
per month
  • Everything in Growth
  • Cohort analytics by channel
  • LTV prediction at first purchase
  • Cross-brand benchmarking
  • Priority support
  • Custom integrations
  • Dedicated onboarding
Talk to us

Stop losing customers
you'll never know you lost.

Connect your Shopify store in 10 minutes. Your first at-risk customer list is waiting.

Get started free

No credit card. No 3-month implementation. Just results.

Automated Recovery Trigger

Shopify + WhatsApp

Preview the AI-generated founder message and dynamic recovery discount before dispatching: